Internet shopping boom
Orders by the click of the mouse, is becoming increasingly important. In 2004 revenues rose and goods on the Internet rose by 36 percent to 5.5 billion dollars. This was primarily due to the Christmas business. "Never before have so many Christmas gifts been bought on the online" said Shepherd. About one-third of online sales were from mid-November to Christmas Eve. The tele-shopping is becoming more and more popular. The TV shipper increased their sales by 22.5 percent to 1200 million dollars.
The shipping merchants want their customers to be happy and will therefore continue providing the no cost for a return. "The rule will remain free return," Shepherd said. "The satisfaction of customers is our top priority." The proportion of customers who purchase goods without serious intention to return, quantified shepherd to up to 20 percent. Of them, the company may return postage.
Internet shopping malls are becoming very popular these days. That is because of the easiness of internet shopping, you got everything at your fingertips. Furthermore it is also very safe to shop online and the costumer satisfaction is high.